Color Wow For The Hair You Wish You Had Been Given
Posted: Friday July 3 2020
By: Abbie Coleman
Level up to the silky, glossy, healthy hair of your dreams!
Founded on a 25 year history of award-winning beauty product innovation, Color Wow’s science-backed formulas transform your texture to give you the hair you wish you’d been born with!
Awinning formulas detox, hydrate, strengthen and frizz-proof, protect colour and add intense glossy shine every step of the way!
Color Wow’s simple solution to head-turning hair? Just four simple steps…
STEP 1: Dream Filter – Pre-Shampoo Mineral Remover
Ridding hair of minerals and metals from hard water, this award-winning Pre-Shampoo Mineral Remover delivers brighter, lighter, fresher hair in just 1-3 minutes. The innovative, super gentle formulation works like a magnet to extract particles that:
- warp, darken or stain your hair colour (especially noticeable on blonde and lighter shades)
- leave dulling scum that also makes your hair feel stiff and rough
- interfere with colour-processing (E.g. traces of copper from old pipes found in your hair will accelerate developers, leading to unpredictable colour results and damage)
STEP 2: Dream Clean – Color Security Shampoo
Keep your colour looking brighter and bolder with this 100% clean, gentle, sulphate-free shampoo. The ingredients found in Color Security Shampoo rinse off easily, so there’s nothing left behind that compromises your colour or creates build-up which can lead to unhealthy scalp conditions. Formulated with an extra gentle surfactant, product build-up and pollution particles are gently washed away leaving hair and scalp 100% clean, fresh and healthy.